What is a landing page?

Junior Web Producer.

It is a website created specifically for a marketing and advertising campaign. The visitor «lands» on a landing page after clicking on a link in an email or ads from Google, YouTube, Facebook, Instagram, Twitter, etc. They are designed for the sole purpose of calling for action.

https://www.tiktok.com/@somos.interesante/video/6939965321008794885?lang=es&is_copy_url=0&is_from_webapp=v1&sender_device=pc&sender_web_id=6915547602092852742