What are the most important KPIs a startup should measure?

Junior Web Producer.

The basic KPIs for a Startup are:

Gross profit
Customer Lifetime Value (CLTV)
Customer acquisition cost (CAC)
Monthly Active Users (MAU)
User activation rate (UAR)
Monthly growth (MoM)
Organic traffic.

Pregunta 68. ¿Que factores analiza un inversionista angel para invertir

The process to establish KPIs

Define the operational process, 2. Identify the critical activities of the process, 3. Establish specific objectives, 4. Create a scorecard or matrix, 5. Monitor and adjust the KPIs.