Relevant content is good, but making your content relevant is more powerful. A small beauty company was failing online, and competition from big brands was heating up.
2020 was a big year for tech companies. Together, the five largest companies in technology, including Apple, Alphabet (Google), Facebook, Amazon, and Microsoft, comprised 37% of the S&P 500’s total gains and we’re on track to spend as much as $3.4 trillion on digital services in 2020.
These are lessons from a Digital Transformation across 20+ locations, 500 employees, and millions of dollars in revenue. Read on to find out how we beat their competitors with technology. We worked closely with management to make Digital part of their core processes.